Select Page

ADM President To Assist ADA In Guidelines Development

Jan 22, 2016 | Blogroll, Coaching, Latest News and Updates

Daniel A. ‘Danny’ Bobrow, MBA (finance), MBA (marketing) has agreed to serve as a consultant for the Guidelines for Practice Success™ on the topic of Managing Marketing

On February 1 he commences a nearly year long project whose goal is to further develop the American Dental Association’s Practice Management Guidelines.

Participating consultants are charged with defining practical information about marketing matters to help dentists, especially new practitioners, better manage their practices.

The Guidelines for Practice Success will eventually include a series of practice management modules developed by the ADA Council on Dental Practice with input from dental practice management consultants and content authorities.

“I’m honored to have been selected to help practitioners achieve greater success through more effective management and marketing of their practices.” says Bobrow.

Consultants will be asked to review and provide feedback (via email, a secure discussion board or conference call) on the guidelines that result from this meeting at several stages over a period of about six months. These reviews will occur after other ADA agencies and external communities of interest have provided input. We anticipate that this project will be completed by early December 2016.

This information, and all of the practice management guidelines, will be housed at, the Center for Professional Success, the ADA’s members-only online portal .

“The Council on Dental Practice is committed to providing ADA members with practice management resources, like the Guidelines for Practice Success,” says Dr. Joseph G. Unger, who chaired the Council on Dental Practice when the concept for the Guidelines was first developed. “Each module will help all members succeed by giving them information and resources that are comprehensive, user-friendly, and based on input from a panel of leading practice management consultants.”

 by Daniel A. ‘Danny’ Bobrow

Daniel A. ‘Danny’ Bobrow, MBA (Finance), MBA (Marketing) is President of AIM Dental Marketing, a health care consultancy based in Chicago, IL., serving clients nationwide and around the world.

Aim for practice success today.
Complete the form below or
CALL 1-800-723-6523

1 + 11 =

Practice Perfection: Dr. Cortés on Epigenetic Orthodontics

Epigenetic Orthodontics – Gene-Derived Facial & Dental Aesthetics, is the topic of a presentation delivered by Dr. Martha Cortés that I was honored to host at   Dr. Cortes is a general and cosmetic dentist, as well as one of the very...

Practice Perfection: Dr. Abrams on Caries Detection

This installment in the PracticePerfection web-based educational series featured Dr. Stephen Abrams whose presentation was entitled Caries Detection: Earlier Is Better. Dr. Abrams is President and co-founder of Quantum Dental Technologies, which has developed the...

4 Strategies Proven to Bring New Dental Patients

If you’re like most dentists, you went into dentistry to focus on people’s teeth, not marketing your business. And yet, these two things go hand-in-hand. My team at ADM and I have been at this for a long time, but when you’re just starting out, we know all the...

CDS To Host Daniel Bobrow at 2018 Midwinter Meeting

On Friday, February 23rd, from 1:00 PM until 2:30 PM AIM Dental Marketing president Daniel A. ‘Danny’ Bobrow will deliver a presentation for the Chicago Dental Society’s 153rd Midwinter Meeting entitled:   Connect With Callers: First Impressions Really Do Count...

Call: 800-723-6523