Skip to main content

AIM Dental Marketing®

AIM Marketing

AIM President To Kick Off UK-Based Dental Forum

AIM President To Kick Off UK-Based Dental Forum

On September 26th, AIM Dental Marketing® President Daniel A. ‘Danny’ Bobrow will kick off Dental Forum USA 16.

The Event serves as a forum for dental industry participants to identify and address the ever increasing challenges facing health care in general, and dentistry in particular.

Key factors dubbed “The Four Ps” influencing dentistry’s future: people, providers, payments and policies – will serve as the backdrop for this dynamic event.

“I’m honored to be associated with an event, which represents such a refreshing, welcome, and needed change from the traditional conference and exhibition format.” says Bobrow.

Dental Forum US employs a summit format combined with one-to-one interaction. Participation is by invitation only.  Dental groups and suppliers connect and discuss shared challenges, as well as networking opportunities, to build lasting relationships with potential partners.

Bobrow will deliver his This Expedition Called Life presentation.  A panel discussion, moderated by Bobrow, will immediately follow.

The Conference takes place September 26-27, 2016 at the Hilton Lake Las Vegas Resort and Spa

AIM MarketingAIM President To Kick Off UK-Based Dental Forum
read more
AIM President To Assist ADA In Guidelines Development

AIM President To Assist ADA In Guidelines Development

Daniel A. ‘Danny’ Bobrow, MBA (finance), MBA (marketing) has agreed to serve as a consultant for the Guidelines for Practice Success™ on the topic of Managing Marketing

On February 1 he commences a nearly year long project whose goal is to further develop the American Dental Association’s Practice Management Guidelines.

Participating consultants are charged with defining practical information about marketing matters to help dentists, especially new practitioners, better manage their practices.

The Guidelines for Practice Success will eventually include a series of practice management modules developed by the ADA Council on Dental Practice with input from dental practice management consultants and content authorities.

“I’m honored to have been selected to help practitioners achieve greater success through more effective management and marketing of their practices.” says Bobrow.

Consultants will be asked to review and provide feedback (via email, a secure discussion board or conference call) on the guidelines that result from this meeting at several stages over a period of about six months. These reviews will occur after other ADA agencies and external communities of interest have provided input. We anticipate that this project will be completed by early December 2016.

This information, and all of the practice management guidelines, will be housed at http://success.ada.org, the Center for Professional Success, the ADA’s members-only online portal .

“The Council on Dental Practice is committed to providing ADA members with practice management resources, like the Guidelines for Practice Success,” says Dr. Joseph G. Unger, who chaired the Council on Dental Practice when the concept for the Guidelines was first developed. “Each module will help all members succeed by giving them information and resources that are comprehensive, user-friendly, and based on input from a panel of leading practice management consultants.”

AIM MarketingAIM President To Assist ADA In Guidelines Development
read more
AIM President Reaches One Of Two Planned Summits

AIM President Reaches One Of Two Planned Summits

Quito, Ecuador

At 7:00 a.m. EST On Monday, December 14th, AIM Dental Marketing® President Daniel A. ‘Danny’ Bobrow, along with his six teammates, stood at the top of Cayambe, Ecuador’s third tallest peak.

“The original plan was to summit Cotopaxi, not Cayambe, but Cotopaxi has been actively spewing smoke and debris of late, and the government wisely chose to close it to climbing for the foreseeable future.” said Bobrow from his Chicago home.

Cayambe Summit – Bobrow fourth from the left.

At 18,997 fee, Cayambe is the third tallest peak in Ecuador, behind Cotopaxi (19,342) and Chimborazo (20,670).

In the run up to the ascent, the team summited Pichincha (15,665), and Fuya Fuya (14,200), also located Ecuador.

Owing to an illness that dogged Bobrow shortly after arriving in Ecuador, he was unable to join the team in its successful summit bid of Chimborazo on December 17th.

“I was thrilled to learn of the team’s summit when news hit the blog.” says Bobrow.

AIM MarketingAIM President Reaches One Of Two Planned Summits
read more
Thanks To Southwestern Society of Pediatric Dentistry

Thanks To Southwestern Society of Pediatric Dentistry

No comments

On Thursday, February 4th, 2016 ADM President Daniel A. ‘Danny’ Bobrow, MBA (finance), MBA (marketing)  will deliver a presentation entitled:

Do Well By Doing Good
During the SWSPD Annual Winter Ski Meeting.

To learn more or register, call the Sheraton Steamboat Resort at
(970) 879-2220.

View The Agenda Here

AIM MarketingThanks To Southwestern Society of Pediatric Dentistry
read more
Practice Perfection Members Only Access

Practice Perfection Members Only Access

Purchase your access to our Members Only Resources Page (an additional benefit of The Art of First Impressions product and coaching service).

Only $97

 

Members receive unlimited access to

Communications Matters – recorded interviews with thought leaders on vital topics including etiquette, telecommunications technology, the psychology of effective persuasion and communication and more

Call of The Month – each month, you receive a real-world recording of a communication between a dental team member and prospective patient for your team to evaluate, as well as our evaluation and recommendations

Free TAFI Hotline – call or email any time with questions or concerns related to patient communications

Quarterly Webcasts – receive access to recorded webcasts sponsored by major dental industry leaders and delivered by our very own Daniel A. ‘Danny’ Bobrow

And more!

You’ll want to remain ‘coach connected.’ That’s why we’re making it easy and affordable for you to do so.

 

*If you are renewing, your access will continue uninterrupted. You’ll receive updates on additions to the TAFI website, special opportunities and resources to continually perfect the Art of First Impressions and guide your team to Practice Perfection!

AIM MarketingPractice Perfection Members Only Access
read more