As a practicing dentist, office manager, or marketing director, you know how challenging it can be to manage a successful dental practice. While most people appreciate the importance of good oral health (notwithstanding reliable studies putting the percentage of those...
When I began working with dentists in 1989, my first three clients were newly minted University of Illinois Dental School grads; my brother, and two of his classmates. It was, and still is, unusual for a new dentist to open his own practice fresh out of school. Yet,...
While the above statement may sound too good to be true, I assure you, it isn’t. It is a generally accepted fact that the typical dental practice converts roughly thirty percent of calls from a prospective patient into a solid, kept appointment. That’s less than one...
People don’t care how much you know… Until they know how much you care! This saying, usually ascribed to Maya Angelou is, in my humble opinion, one of the most important keys to successful communication, be it business, social, or family. We’ve all met someone with...
With grateful appreciation to Aseptico! Good morning everybody my name is Bob GiAntonio and I am the business development manager with Aseptico, Incorporated. We’re very happy to have you join us for the webinar today. Before I turn it over to Danny I wanted to...
It’s no longer debatable that social media marketing has a greater lead-to-close rate than traditional outbound marketing strategies. Business is all about visibility, and getting new patients happens by ensuring they know who you are and what you are offering. Social...
